Nano Dimension – Vice President of Global Marketing

client success story

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COMPANY OVERVIEW

  • Founded 2012
  • Headquartered in Ness-Ziona, Israel
  • Electronics (AME) Technology
  • 175+ Employees Globally
  • Pioneer and Provider of Additively Manufactured
  • Subsidiaries include Global Inkjet Systems, DeepCube Ltd., and Nanofabric

Nano Dimension (Nasdaq, TASE: NNDM) is a provider of intelligent machines for the fabrication of Additively Manufactured Electronics (AME). High-fidelity active electronic and electromechanical subassemblies are integral enablers of autonomous intelligent drones, cars, satellites, smartphones, and in vivo medical devices. They necessitate iterative development, IP safety, fast time-to-market, and device performance gains, thereby mandating AME for in-house, rapid prototyping and production. Nano Dimension machines serve cross-industry needs by depositing proprietary consumable conductive and dielectric materials simultaneously while concurrently integrating in-situ capacitors, antennas, coils, transformers, and electromechanical components to function at unprecedented performance. Nano Dimension bridges the gap between PCB and semiconductor integrated circuits and offers a sustainable solution that limits environmental impact through optimized design, size, and weight. A revolution at the click of a button: From CAD to a functional high-performance AME device in hours, solely at the cost of the consumable materials.

THE CHALLENGE

Nano Dimension needed a Vice President of Global Marketing to spearhead the go-to-market strategy for their Additively Manufactured Electronics (AME) printing machines across a variety of global sectors. This role would work with decision-makers and other stakeholders (multi-billion dollar corporations) to market Nano Dimension 3D AME Solutions across the electronic device marketplace. Preferred candidates would have an extensive successful sales and marketing track record in the electronic device or manufacturing industry and experience selling to diverse multi-billion-dollar corporations.

THE SOLUTION
Having previously placed their U.S.-based Vice President of Sales, Nano Dimension turned to Ropella to find another exceptional talent to lead their global marketing efforts. Ropella leveraged its ideal leadership hiring model, the SMART Search System®, to conduct a global search, resulting in a record-breaking placement in under one month. With help from Ropella, the newly appointed Vice President of Global Marketing is now playing a critical role in scaling the growth of Nano Dimension.

DELIVERABLES
OPPORTUNITY MARKETING PIECE
Custom-created for Nano Dimension, the Opportunity Marketing Piece attracted passive (employed and not looking) candidates from a select group of highly-targeted companies. The Opportunity Marketing Piece enabled Ropella’s Executive Search Consultants to present Nano Dimension’s revolutionary technologies and incredible opportunities for growth to a shortlist of select executives with extensive experience in the electronic device industry.

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DELIVERABLES
SKILL SURVEY
This custom-created Skill Survey equipped Ropella’s Executive Search Consultants to effectively screen and gather information from a pool of pre-qualified prospects. This step was critical to identify and select the most qualified A-players for final submission.

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DELIVERABLES
SCORECARD
Ropella thoughtfully scored all candidates during the screening and interview process using a custom-created Scorecard. These scores determined each candidate’s skills and experience, cultural dynamic, management style, compensation, relocation fit, and other attributes.

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DELIVERABLES
COMPENSATION COMPARISON CALCULATOR

Ropella’s proprietary Compensation Comparison Calculator compiles a variety of complex compensation factors into a concise Offer Strategy Summary, thereby ensuring that clients don’t lose the perfect candidate to ineffective “negotiations” and/or a current employer counteroffer or other “competing” offers.

Our supporting Offer & Acceptance tools help transformational leaders determine (without the risk of overpaying) what it takes to get to parity “a wash,” versus an acceptable total offer package that will result in a prompt and firm “yes!”

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Results Delivered

Ropella identified and engaged with 45 select prospects on behalf of Nano Dimension. From there, Ropella submitted 3 candidates, all of whom were interviewed.

3 Business Days
To Qualified Candidates
15 Business Days
Speed to Placement

With multiple A-player candidates interviewed through an in-depth interview and assessment process, the top candidate was identified. Ultimately, Nano Dimension utilized Ropella’s Compensation Comparison Calculator and supporting Offer Strategy Summary to creatively bridge a gap and secure their ideal leadership candidate. Reporting directly to the company President, this new Vice President of Global Marketing will play a fundamental role in executing a B2B marketing plan with a network of institutional partners.

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